MSc Strategic Marketing and Analytics

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A lower second-class honours (a 2:2, or equivalent non-UK qualifications) or higher in a relevant subject, or an equivalent professional qualification in a related subject.

If you are applying directly from an undergraduate degree course without experience or professional practice, you must be able to demonstrate a good knowledge of your chosen subject area.

International

If you have international qualifications, please view our entry requirements per country

In order to be eligible for this course, you will need to be a competent speaker and writer of English. If you require a Student Visa you need to provide us with an IELTS or equivalent English language qualification, which demonstrates a minimum of 6.0 (with a minimum of 5.5 in each sub test) or CEFR Level B2 in each component. Please read the English Language requirements or contact [email protected] for more information.

Selection criteria

We welcome suitably-qualified applicants who are able to demonstrate a good level of skills in areas associated with this subject. To get a holistic view of your ability and aptitude to succeed on the course, we will also consider your enthusiasm and interest in the subject area, how you manage the creative process, previous study and your professional skill-set.

Applications are welcome from a wide range of backgrounds and experience including from students who may not necessarily possess formal academic qualifications. It is important that applicants can demonstrate an aptitude for learning and continued professional development through a research-led approach. 

There are no interview or portfolio requirements for this master's course.

Whether you are a UK resident or an international applicant, you will need to apply directly to Ravensbourne via our Online Applicant Portal. Each course and mode option has a unique link to apply. 

Simply select and click your chosen start date and mode via the 'Apply now' dropdown at the top of this page, and you will be directed to the appropriate page inside the portal. 

Learn more: how to apply for a postgraduate course

Find out more about our tuition fees and whether you qualify for financial support during your studies. 

Tuition fees for 2024/25:

• UK: £9,250 per year
• Overseas: £18,000 per year

Tuition fees for 2025/26:

• UK: £9,750 per year
• Overseas: £18,000 per year

Key links:

• Paying your fees
• Scholarships, bursaries and other discounts
• Scholarships for international students.

We very much welcome applicants from outside the UK. For information on study routes, visa requirements, studying in England, language and entry requirements, application requirements and access to international agents, please visit our international student section.

Quick links:

• How to apply
• International Education Agents
• Visas and immigration
• Student visa CAS deposit and refund
• International student FAQs

We want to know why you chose the UK as your study destination, what attracted you to Ravensbourne and the course, and how it relates to or fits in with your plans for the future. We love to hear people's motivations and aspirations, so please make your personal statement, 'personal'.

Using a minimum of 500 words, please use your personal statement to explain:

1. Why you chose the UK as your study destination (if you are an international student)
2. What attracted you to Ravensbourne University London and the specific course you are applying for
3. Your experiences and interests
4. What you hope to gain from the course
5. What you hope to do after graduating
6. Any relevant work experience

You can’t learn in a vacuum, which is why industry connection is ingrained into everything we do. Ravensbourne University London will equip you for success in the creative and digital industries. Our tutors are respected academics and practitioners with substantial experience and industry links, while our suite of postgraduate courses has been designed with industry, for industry.

You will be part of a diverse community of creatives, working collaboratively to explore new professional practices. Ravensbourne has strong industry links with a range of high-profile companies, including: Apple, Barclays, the BBC, European Space Agency, Marks & Spencer, Museum of London, the Royal Shakespeare Company, Samsung and many more.

EventsHub

The EventsHub is a flexible space designed to house various industry-facing lectures, presentations, events, launches, promotions, showcases, exhibitions and short courses for Ravensbourne, the local community and across the Design District. 

The Workshop

Our prototyping facilities are designed to enable and support experimentation and exploration of materials and making through hi-tech, lo-tech and no-tech facilities. This includes 3D printing, large-format digital print, laser cutting and vacuum forming, Arduino and Raspberry Pi coding and workshop hand-tools. 

CreativeLab

CreativeLab is Ravensbourne’s own in-house design and media production studio. Working across creative commercial projects, not-for-profit third-sector briefs and internal design and content requirements, CreativeLab combines professional design expertise with employment opportunities on projects for our students and graduates.

If you have any questions, we'd love to hear from you. 

• Admissions queries: +44 (0) 20 3045 0674 / [email protected]
• International queries: [email protected]
• General information: +44 (0) 20 3040 3500

You can also chat to our students.

Find specialist information hubs for:

• Prospective students
• International students
• Students with a disability
• Parents and guardians