BA (Hons) Fashion Buying and Brand Management

Apply for Sep 2021

Learn to forecast trends, interpret consumer behaviour, appreciate the importance of sustainability and build an understanding of the current global fashion market. Our curriculum revolves around industry guest talks and manufacturing site visits, giving students a real understanding of the different roles and networks available to them.

Kingpins Transformers:ED at Ravensbourne University London

96% student satisfaction

National Student Survey (NSS), 2020

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BA (Hons) Fashion Buying and Brand Management

Undergraduate work on the Fashion Buying and Brand Management course

BA (Hons) Fashion Buying and Brand Management

Third year student Jainelly Portocarrero-Torres upcycling service. Re-up is an Eco-friendly brand with a mission to conserve the planet by reducing the number of clothing items going to waste.

Jainelly graduated in 2018 and has started her career as a Merchandising Assistant at Burberry.

Student presents work on undergraduate Fashion Buying and Brand Management course

BA (Hons) Fashion Buying and Brand Management

Second year student Bo Klaya presenting her range plan to Boden’s head office team. The presentation was part of one of our industry projects.

Bo went on to secure a head office internship with Boden.


Student undergraduate work on the Fashion Buying and Brand Management course

BA (Hons) Fashion Buying and Brand Management

Second year students at Mulberry on Bond Street for a creative visual merchandising session.


What can this course do for me?

The course units have been crafted to give students the confidence to put theory taught in class into practice during group projects, individual work placements, industry briefs and business proposals. Using the Adobe suite and online fashion resources, students will develop the creative and practical skills to enable them to plan a range, promote a brand, generate a professional report, pitch an idea and ultimately understand the business of fashion.

Chartered Institute for Textiles Clothing and Footwear logo

Chartered Institute for Textiles Clothing and Footwear

BA (Hons) Fashion Buying and Brand Management has been awarded Associateship level accreditation, CTex ATI, by the Textile Institute.

Internationally recognised, the Textile Institute is the chartered professional body for all the textile, clothing and footwear industries.

As a student on this course you are eligible to apply for LTI (Licentiateship) when you graduate and CText ATI (Associateship) after one year working in industry (normally this would take 5 years).

This is an internationally recognised qualification and demonstrates to employers that you have completed a high level of textile learning.


Our alumni

Facilities available on this course

Student using the materials library

Materials library

The Ravensbourne materials library is curated by Material ConneXion, a business that introduces brands to the latest material innovations.

The materials scientists at Material ConneXion select innovative materials relevant to the courses at Ravensbourne and that reflect current trends in design and manufacturing.

Samples of these materials are then added to the library so students and staff can browse the physical collection for inspiration, material ideas and applications.

The library hosts 1,500 material samples and an interactive table for further research and access to the Material ConneXion database.

External visitor information

If you wish to come and see the materials library and have a short tour, please contact us to organise.

The materials library can be used by external students registered with the SCONUL access scheme.

Find out more.

Prototyping suite

Prototyping suite

Our rapid prototyping suite helps students to turn ideas into realistic proofs of concept with the use of state-of-the-art 2d and 3d printing and fabrication.

Students can run off a working 3d prototype in less than a day, laser cut a range of 2d and 3d printed materials or use the latest dye-sublimation fabric printers to add incredible patterns to fabric.

We also have one of the world’s first and best multi-material Polyjet printers to produce detailed and precise prototypes that have a final-product look and feel.

Training is provided on specialist equipment and our helpful and friendly staff are on hand to support you in turning your ideas into working prototypes.

Find out more.

Print shop at Ravensbourne University

Print shop at Ravensbourne University

Our Print Shop team will help you with all your printing needs. Whatever the size or material you want to work with, we can help. Bring your ideas up to scale with our large format printer and create printed designs for fabrics or textiles with our screen printing facilities.

Find out more.


Girl sitting in library

Library at Ravensbourne

The Ravensbourne University library has a large collection of print, online and multimedia resources available for staff and students to use.

Find out more.

Staff in the Kit Store

Kit Store at Ravensbourne

As a digital student, you'll need access to equipment relevant to your course that will support your learning.

The Kit Store provides a wide range of equipment that students can borrow to complete their projects. Staff can also borrow equipment to deliver their practical sessions. 

It houses a wide range of equipment from industry standard manufacturers, including cameras, audio, lighting, and more.

Staff at the Kit Store are trained in various relevant departments and are available to give advice on all the equipment within the store, to help you realise your project.

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Fashion atelier at Ravensbourne

Fashion atelier at Ravensbourne

Our spacious and well-equipped fashion atelier means that our fashion students learn traditional, technical and creative skills such as draping, pattern cutting and machine sewing. But not only that. They can also push creative limits by designing and printing their own materials using our industry-standard fabric printers.


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