BA (Hons) Fashion Buying and Brand Management
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Currently reading: Course overview
Course overview
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Starts: Sep 2026
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Duration: 3 years
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Mode: Full time
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UCAS code: 560N
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Fees: UK: £9,535 (2025/26)* / International: £17,000 (2025/26)*
*Fees subject to change for 2026/27.
Set the trend.
Study for a degree in fashion buying and brand management and learn to forecast fashion trends, interpret consumer behaviour, appreciate the importance of sustainability and build an understanding of the current global fashion market.
*Source: National Student Survey (NSS), 2020
Final year overview
Here's an overview of the work Ravensbourne students have produced in their final year on the Fashion Buying and Brand Management degree.
Trend forecasting by year 1
Why study this fashion buying and brand management degree?
- Teachers are industry professionals who deliver a cutting-edge curriculum and welcome inspiring industry guest speakers as part of your teaching
- Uniquely skilled graduates with both creative flair and business acumen. You'll develop the mindset and skill-set needed to succeed in a competitive industry
- Benefit from outstanding industry connections and partnerships
- Access to covetable industry resources: Adobe software, WGSN, LS:N Global, Vogue Business, Edited and Business of Fashion
- Professional work-based learning opportunities and live industry briefs.
Student work
Work by Darcy Harding
Entitled: Ewe and Me
Work by Darcy Harding
Entitled: Ewe and Me
Work by Darcy Harding
Entitled: Ewe and Me
Work by Mae Ward
Entitled: Lohan trend
Work by Mae Ward
Entitled: Lohan trend
Work by Mae Ward
Entitled: Lohan range, Astrid and Miya accessories
Work by Kathy Turner
Entitled: Neco
Work by Kathy Turner
Entitled: Neco
Work by Mary Beccaro
Entitled: Olim Bay
Work by Mary Beccaro
Entitled: Olim Bay
Work by Mary Beccaro
Entitled: Olim Bay
Making you industry-ready
Our BA (Hons) Fashion Buying and Brand Management degree in London prepares you for a career in fashion buying and brand management, combining creative flair with essential business skills such as problem-solving, planning, presentation, promotion and management.
The course focuses on industry-style reporting rather than sketchbooks or sewing, giving you practical knowledge of product development, including fabric selection and testing, colour management, quality control and sustainability. CAD and CAD/CAM tools support creative presentation and industry preparation.
You’ll develop a strong understanding of the roles, networks and processes within the fashion industry, ensuring you graduate with the mindset and skillset to succeed in a competitive, global market.
Professional accreditation: CIM
You will have the opportunity to gain professional qualifications through an Accredited Degree partnership with The Chartered Institute of Marketing (CIM). CIM qualifications are highly sought after by employers, and their content is reflected in our degrees, equipping you with the best opportunities for a successful marketing career.
quote
I was privileged to have worked with the students of the BA (Hons) Fashion Buying & Brand Management course. I was continually impressed by their professionalism and preparedness for a career in fashion. They also demonstrate an incredible awareness of the current shape of fashion retail and an insight into the future factors facing the industry.”
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The specifics
Downloadable Course Specification (3 years)
Downloadable Course Specification (4 years)*
*Subject to revalidation
quote 2
It was great to see such enthusiasm and drive from the students, get an insight of what they think of Boden and what our future looks like from their perspective. A thoroughly enjoyable and thought-provoking morning.”
Alumni stories
Chelsea Boyce
Putting her creative talents to the test, working as Creative Copywriter and Graphic Designer at creative agency Sophie Co, based in Sydney, Australia
Read my story
Facilities
Prototyping suite
Our rapid prototyping suite helps students to turn ideas into realistic proofs of concept with the use of state-of-the-art 2d and 3d printing and fabrication.
Students can run off a working 3d prototype in less than a day, laser cut a range of 2d and 3d printed materials or use the latest dye-sublimation fabric printers to add incredible patterns to fabric.
We also have one of the world’s first and best multi-material Polyjet printers to produce detailed and precise prototypes that have a final-product look and feel.
Training is provided on specialist equipment and our helpful and friendly staff are on hand to support you in turning your ideas into working prototypes.
Atelier
fashion atelier
Our spacious and well-equipped fashion atelier means that our fashion students learn traditional, technical and creative skills such as draping, pattern cutting and machine sewing. But not only that. They can also push creative limits by designing and printing their own materials using our industry-standard fabric printers.
Print shop at Ravensbourne University
Our Print Shop team will help you with all your printing needs. Whatever the size or material you want to work with, we can help. Bring your ideas up to scale with our large format printer and create printed designs for fabrics or textiles with our screen printing facilities.
Kit Store at Ravensbourne
As a digital student, you'll need access to equipment relevant to your course that will support your learning.
The Kit Store provides a wide range of equipment that students can borrow to complete their projects. Staff can also borrow equipment to deliver their practical sessions.
It houses a wide range of equipment from industry standard manufacturers, including cameras, audio, lighting, and more.
Staff at the Kit Store are trained in various relevant departments and are available to give advice on all the equipment within the store, to help you realise your project.
