BA (Hons) Fashion Promotion

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Entry 2022, full time (UK students) Entry 2022, full time (international)

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Currently reading: Course overview

Starts: 2022
Duration: 3 years
Mode: Full time
UCAS code: NP53
Fees: UK: £9,250 / INT: £16,500

Ideal for: fashionistas looking to study a multi-award-winning course that will enable them to build, promote and maintain dynamic brands

Stand out from the crowd.

On this fashion marketing degree in London, UK, you will learn to build, promote and maintain dynamic fashion brands. With strong industry links and cutting-edge facilities, you will tell unique fashion brand stories through different mediums to a range of audiences. It’s all about standing out from the crowd.

Undergraduate work on Fashion Promotion course

Undergraduate work on the Fashion Promotion course

Why study this fashion promotion degree?

Multi-award-winning fashion promotion and communication course
Build up a diverse knowledge base in an industry-facing course
Expert teaching with direct contact to industry professionals
Gain an accredited three-month work placement unit at fashion giants
Gain access to a host of industry-leading guest speakers
A nurturing environment with high recruitment rates into industry
Learn to effectively communicate and market fashion brands
Develop your unique voice and add theory to natural creativity
Recent work placements include Urban Outfitters, Ralph Lauren and Vogue

Become a fashion brand storyteller

The BA Hons Fashion Promotion degree can be tailored to your interests. You will explore fashion media production, fashion marketing and visual communication, including digital imaging and new media. You will learn the skills and techniques needed to effectively communicate and market fashion brands in this dynamic, fast-moving and exciting sector.

Fashion Promotion includes a fully-accredited work placement where you can showcase your learning in a professional environment. Supported by the Ravensbourne Employability Team, recent work placements include industry giants Urban Outfitters, Jimmy Choo, Stella McCartney, Vogue, Wonderland Magazine, Ralph Lauren, Ralph & Russo, Paul Smith, LK Bennett, Karen Millen, Harvey Nichols, Fashion Scout, Exposure, PR, All Saints and Black Diamond Films.

Delivered through a combination of practice and theory-based learning, you will develop your own unique voice across a number of channels, including: film, magazines, fashion photography, website design, journalism, brand communication and social media. Competitions and live briefs will provide real work scenarios to help you develop and integrate your skillset, whilst building key industry contacts.

At Ravensbourne, I watched myself grow mentally and professionally from year to year. Particularly in the third year, where I felt myself blossom as I was able to create my own self-directed project. What I appreciated most was the never-ending support from the passionate tutors.”

—

Rosa Kimbembi , Social Media Editor, Dazed Magazine

Key study topics

The flexible design of this fashion marketing course will enable you to tailor your studies to your individual passions. You will explore creative areas including:

Fashion photography
Film
Digital communication
Fashion styling
Social media
Website design
Journalism
Brand communication

The specifics

Students will be assessed on four components in their final year and we ask that they create a final major project from inception to realisation.

They will also work on a range of national and international competitions to showcase their skills and build a well-rounded professional portfolio.

We ask that they show their contextual studies research in a long form dissertation.

FP Year 1. Photography, Styling and Creative Direction

PDF – 578.61KB

FP Year 1. Graphic Communications for Fashion Industries

PDF – 680.63KB

FP Year 1. Mapping the Fashion Promotion Profession

PDF – 544.84KB

FP Year 1. Fashion Retail and Public Relations

PDF – 550.27KB

FP Year 1. Themes in Contemporary Culture

PDF – 635.55KB

FP Year 2. Work Placement or International Experience

PDF – 566.41KB

FP Year 2. Experiental Retailing

PDF – 716.68KB

FP Year 2. Personal Branding, Styling and Art Direction for Industry

PDF – 642.15KB

FP Year 2. Elective Styling and Promotion for Fashion

PDF – 258.57KB

FP Year 2. ELECTIVE: Creating Fashion Film

PDF – 683.70KB

FP Year 2. Big Ideas and Philosophies

PDF – 613.99KB

FP Year 3. Major Project Realisation

PDF – 555.68KB

FP Year 3. Career Planning and Professional Development

PDF – 553.25KB

FP Year 3. Major Project Research

PDF – 618.68KB

FP Year 3. Dissertation

PDF – 535.05KB

Students will be expected to have five GCSEs (grade C/level 4 or above) or equivalent (including English), and hold at least one of the below or equivalent UK/international qualifications.

Qualifications accepted:

Two A levels, grade C or above
Four AS levels, grade C or above
Two vocational A levels, grade C or above
Level three Foundation Diploma or National Diploma
Advanced Diploma, grade C or above
International Baccalaureate, 24 points or above

Selection criteria:

Students should ideally have a background in art, creative media or design. Applicants are expected to submit a portfolio of work which shows a range of their skills and demonstrates why they would be a good fit for the course.

We may also consider a combination of portfolio and academic qualifications and take into consideration progress made during studies and/or relevant work experience.

UK students

Simply select and click your chosen start date and mode via the 'Apply now' dropdown at the top of this page, and you will be directed to the appropriate page inside the UCAS portal.

The entry requirements for this course are found in the above accordion item. You will also need the course UCAS code, which is located in the course overview module near the top of this page.

The UCAS website will guide you through the process, which is simple and easy to complete. You can also apply through your school or college using the UCAS Apply system.

Learn more: how to apply for an undergraduate degree course

International students

International students can apply directly via our Online Applicant Portal. Please see bespoke advice for international students in the dedicated accordion item below.

For information on study routes, visa requirements, studying in England, language and entry requirements, application requirements and access to international agents, please visit our international section.

Quick links:

Students will complete the course with a strong, industry-ready portfolio of visual work relevant to their career preferences.

Graduates will be able to pursue work in a number of fields including but not limited to:

Public relations, online marketing, brand manager, art direction, styling, fashion photography, fashion events director, digital marketing, creative technologist, graphic illustrator, media designer, visual merchandiser, fashion writer, campaign manager, academics and teachers, archivist, brand managers, curator, copywriter, digital operations, data analyst/insights, display designer (window dressing etc), e-comms developer, graphic designers (placement print and/or point of sale), influencer/talent management, journalist, logistics, marketing manager, managing director/CEO.

Admission onto this course is also subject to successful completion of an interview and portfolio (or showreel).

If you wish to study our BA (Hons) Fashion Promotion degree course, we will need to see examples of previous work that showcases your suitability for the course.

This page offers great tips for completing your portfolio/showreel and preparing for your interview. It also details the specific portfolio requirements for this course.