Digital explorers

The first fashion course in the world to embark on such a project.

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Digital Fashion - The future of Ravensbourne.

For the first time ever, Ravensbourne University fashion and gaming students collaborate to chart a course for the future of fashion in the wake of Covid-19.

Behind the scenes

Marvelous Designer,

Using Marvelous Designer, ten final-year fashion design students from the class of 2020 realised their final collections as digital avatars, fully clothed and textured in each of their personal designs in less than six weeks. In conjunction with the gaming students, these avatars were animated and uploaded into a digitally-rendered gaming environment in which users can photograph each look from any angle, while exploring different lighting and atmospheric options.

In lieu of a traditional catwalk, this project gave students the opportunity to reinvent what fashion can be in an industry dealing with important issues such as sustainability, inclusivity and over-consumption; and consider how digital fashion can play a role within all of these.

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The Game

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Meet the designers

Imogen Shields profile shot

Imogen Shields

Course: BA (Hons) Fashion 
Specialist in: Adobe Photoshop Adobe Illustrator print/textiles design concept development
I make: Menswear

Solicitors office + fashion designer = obsession with the man in the suit 

In the summer of 2018, I worked in a solicitor’s office – and ever since I have made the man the medium of my work. Obsessed by his daily rituals, his clothing and his characteristics. But I never questioned why? 

Why do I document him, photograph him? Why did I dedicate my graduate collection to him? 

So, I dedicated a project and academic writing to understanding my obsession. 

I wear the suit, I have adjusted the suit, therefore I am no longer the representation of the suit; this makes me a higher power than the man in the suit.

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Konstantinos Kotronopoulos

Konstantinos Kotronopoulos

Course: BA (Hons) Fashion 

From the Crown to the Smoke to the Universe

Be a man! Someone has told you that at some point in your life. Maybe when you were younger. During a bad day, when you did the mistake to display any kind of emotion, or when you acted “less” manly than you should have. And there it was…the ‘MAN’ card. And from that moment, you knew, you had to be just like any other boy, you had to be part of the clan. But as the years went by, and life threw a lot of bad days in front of you, you realised something, being a man, the kind of man they wanted you to be, it’s neither realistic nor viable. And now you’re older, and wiser, at least I hope you are, you finally accepted your manhood. And, please don’t get me wrong, I don’t mean being straight or gay, no one gives a fuck about that anymore. I mean a human being, complex enough, not to be a stereotype. You have emotions, feelings, strengths, and weaknesses. You are kind and understanding, even though sometimes you’re running out of patience with their shit. But still, that’s OK. You are embracing both your masculine and feminine sides. You have the freedom to be the best version of yourself. You are who you are!

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Regina Jiang

Regina Jiang

Course: BA (Hons) Fashion 
Specialist in: Creative pattern cutting, textile development and CAD - design development
I make: Womenswear & Textiles

Cremaster cycle and femininity 

Gender is raw material for artist Matthew Barney. The feminine and the masculine, or some combination thereof, become zones of articulation within the narrative of the films. They set the precedent for the outer boundary of signifiers, which culturally express the sexual differentiation between the biological male and female body. 

The muse, Aimee Mullins, being both a model and an athlete with no legs challenges numerous categories and stereotypes for her sex. Her body, lean and reflecting the definition of ideal, is supported by glass prosthetics, which makes the seemingly fragile material appear solid. This is a powerful perversion of elegance and visual charm demonstrating potentiality and vigour. 

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Del-Juan Brown

Del-Juan Brown

Course: BA (Hons) Fashion 
Specialist in: Creative pattern cutting, Textile development and CAD - Design development
I make: Menswear

‘Take Flight’ encapsulates the embrace of Gen Z’s care free nature toward conformity and the sense of restraint that exists within many today. With the proliferation of hardware as well as software, individuals are carving paths in unknown territories and succeeding. The act of security and safety is an instinctive part of the human condition, this justified logic simultaneously hinders potential future prospects (good and bad). This outdated methodology of existence requires invigoration and radical shift in mind set, particularly for our “snow flake” generation. Young people are in more of a position to become their own person, with accessibility to learn independently or even collaborate with likeminded peers in these digital environments. In a time where uncertainty and doubts are ever so prevalent the desire to embrace that eruption within the brave few is more necessary than ever.

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Hannah Prince

Hannah Prince

Course: BA (Hons) Fashion 

'I'm Skint is a collection that aims to navigate and physicalise the complexity of family dramas. Using the notorious scripture 'The Retum of The Prodigal Son', which narrates a wastefully extravagant son who returns home with empty pockets, wanting more, after previously inheriting halt of his fathers estate. As a very nostalgic collection references to our childhood and our vision of our parents are prolific throughout. To represent generational differences, the use of garment archetypes that have expired in the modem day are integral to the core of the collection. Asa member of Generation Z I have had the pleasure of growing up in a hugely progressive society. Accessibility to the fundamentals of life has never been a problem and with that I believe our consumerism as a generation is prodigal. Excessive amounts of fabric have been condensed into garments to visually represent modern day overconsumption in the hopes people will begin to take accountability and change their habits. This is a collection that addresses two of the biggest global problems right now mindfulness and waste.

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Alexander Knight

Alexander Knight

Course: BA (Hons) Fashion 
Specialist in: Draping
I make: Womenswear and Print

My graduate collection is named Marilyns and Madonnas, and is an exploration of Catholic imagery and iconography through the lens of 1970s pop art, focusing in particular on the work of Andy Warhol and Corita Kent, known as the pop art nun. I wanted to contrast the bold colours and playful graphics of pop art with the ornate textures and monastic silhouettes of Catholicism to create this heightened, psychedelic procession of idols and icons; Marilyns and Madonnas.

In light of the current COVID-19 crisis, an additional project was offered to us to create an outfit on a digital avatar as a replacement for the catwalk show, and I loved this process of digital design so much I created two outfits. 

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Rhea Micallef Gavin

Rhea Micallef Gavin

Course: BA (Hons) Fashion 
Specialist in: Print, Textile Development, Adobe, Illustration, Pattern cutting.
I make: Fluid Menswear

“Maltese Farmboy dreams of 70’s Hollywood” is a unique story that depicts a youngMaltese ‘’man’’ dreaming of escaping Mediterranean culture with acidic and sun saturated lands to the Wes Anderson symmetrical glamour and freedom of 70sHollywood. A re-imagining of masculinity in response to today’s societal progression and what it means to be a non-conformist. Target Market is Generations Z’s Artistic youth. My aim is to produce a six outfit collection that is to bridge the gap between traditionalist methods such as painting, mono-printing, linocut, screen-printing and foiling with fashions’ digital print. Bringing new depth and more personal feel to a graduate collection. These methods encourage ‘’handmade’’ techniques which will also fight against fast fashion as they require more time and patience. Fabrications would include popularly ‘’Mediterranean’’ light linens, cottons and silks, farmers’ denim and cotton VS Hollywood’s Velvets. I aspire to develop into an effortless Mediterranean elegance meets the strange and beautiful.

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Charlotte Richards profile

Charlotte Richards

Course: BA (Hons) Fashion 
Specialist in: Photoshop, Illustrator, Pattern Cutting, Research/Development, Textile design
I make: Menswear

Heightening the realms of masculinity and behavioural habits adopted from what we see as a young child growing up. The perception of constantly challenging our thoughts into what is reality by looking into our own personalities which are evolving into mistaken identities by society's illusory ideals. Taking this idea of being a collective group of members but each outfit creating a different perception of an individual as they split away from society. Normality is not normal; a progression of unknown events inspires my designs and concepts having been heavily influenced by print and textiles. Disconnected from the world to an obsolete polarity lacking motion of control through disjointed seams and distorted colour offering people to question my ideas of dynamic outcomes.

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Nim Tung Tang

Nim Tung Tang

Course: BA (Hons) Fashion 
Specialist in: Photoshop, PremierePro, Creative Pattern Cutting.
I make: Womenswear

As a passionate recent fashion design graduate, I am looking for a position to both apply and challenge the skills I have developed over the years. With a view of my fashion design work as artistic expression more broadly, I have a penchant for hand- sketching and a creative, detail-oriented eye for concept development and pattern cutting. I am always looking to learn, improve and branch out, including into the realm of menswear.

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Sirinadda Mirin

Sirinadda Mirin

Course: BA (Hons) Fashion 
Specialist in: Concept Research and Development Creative pattern cutting Textiles Design Adobe Photoshop, InDesign, Illustrator
I make: Menswear

Throughout 3 years at University I have always explore the beauty of free shape and different way of putting shape on the body. The inspiration of free shapes came from the combination of my life that I used to have back in Thailand and the life I have now in the UK. I would say that my love of free shapes came from the modern buildings in the UK and the nature in Isan, my home region in Thailand. This takes me back to when I was 10 years old, before moving to the UK I lived close to the mountains away from the city, this allowed me to appreciate the organic shape of nature. The way I express my love of free shape is how I’ve adapted to two different worlds, bringing them together to create my own shapes that are unique to me.

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In the media

Coverage in Forbes for Rave Digital

Forbes, July 2020

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Rave digital in Love magazine

Love magazine, Jul 2020

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Italian Vogue on Rave Digital

Italian Vogue, Jul 2020

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10 Magazine, Jul 2020

10 Magazine, Jul 2020

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Now Fashion

Now Fashion, Jul 2020

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Drapers, Jul 2020

Drapers Record, Jul 2020

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Yahoo Life, Jul 2020

Yahoo Life, Jul 2020

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Next Divas, Jul 2020

Next Divas, Jul 2020

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15 Minute News, Jul 2020

15 Minute News, Jul 2020

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Warta Saya, Jul 2020

Warta Saya, Jul 2020

Meet all our graduates

Bradley Royer student work

Bradley Royer

 

Specialist in: Content Creation, Presenting, Brand Strategy, Business Strategy, Merchandising.

I make: Inclusive and fluid fashion that inspires, empowers and enriches the lives of our followers.

CALVIN KLEIN is brand that consumers have loved for more than five decades. Our unwavering commitment to unfiltered self-expression through freedom of speech, acceptance and inclusivity inspires people to push for something better in their everyday lives. Our iconic marketing campaigns and provocative brand position has indiscriminately empowered millions of people around the globe. With 97% brand recognition [You Gov (2020)], we are in prime position to capitalise on new market potentials and lead our consumers to unrivalled liberation and self-love.

CALVIN KLEIN CK613  is a new inclusive, drop based business that will leverage brand heat and mirrored consumer values to become our consumers most treasured and trusted brand. CK613 will take advantage of CALVIN KLEIN’s global recognition and raw power to propel our house of brands towards the next chapter of iconic fluid story telling and rare market success.

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Angus Gaffney student work

Angus Gaffney

Specialist in: Denim, workwear, CAD development, fabrics, InDesign, Adobe Illustrator, Supply chain

I created Citizen Clothing Co. a specialist work wear brand reproducing forgotten silhouettes from our military and service history. With our first season’s specialising in outerwear we aim to produce capsule collections of forgotten outerwear garments in the finest British and Japanese cloth. At Citizen Clothing Co. we want to change the way consumers shop in a conscious way to change their buying habits which will help our planet. Citizen Clothing Co. will be ‘seasonless’ and won’t adhere to S/S and A/W releases. By doing this we are trying to make consumers buy goods for a lifetime and not just a season. Apart from our denim which will come from Kurabo in Japan, all our fabric will be British and produced in the UK or originally from the UK. This conscious effort to shorten our supply chain will heavily reduce our carbon footprint and support our brilliant textile and manufacturing industry in the UK.

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