Concept and creative process
‘Picture Parade’, presented by Robert Robinson, was a long-running series of programmes delving into the film-making, cinema and acting industries. It featured a medley of interviews and reports on the latest news and events in the cinema world. The designer took inspiration for the titles from the animated light displays over cinema marquees, advertising the film that was being shown. A simple array of animating white circles, arranged to spell out the words of the programme title, animated from right to left across a band of animating circles of various shades of grey. The animation was shot in two passes on a rostrum camera. The first pass to create the simple background band of several alternating animation cells to simulate the unlit or dimming lights; the second pass to burn in the lit panning words over the first pass.