BBC2 Winter Still Life - Crab (1992)

Concept and creative process

The concept behind this series of BBC Two idents was the living sculpture or posed studio photograph, in which the subject is primarily still unless a movement occurs or is caused by an external factor. Great care was taken over the positioning and the lighting of the individual set-ups. In the ‘Hermit Crab’ ident we had the perfect living sculpture, motionless inside its shell until something attracted its attention i.e. the sudden appearance of the new BBC Two logo.