Television Top of the Form (1953)

Concept and creative process

Titles for 'Television Top of the Form', a show which made a successful transfer from radio, where it already had a large audience following. The universal school desk with a hinged lid was the inspiration for the designer's appropriately child-centred solution for the title sequence, nicely choreographed to the music with a mixture of still frames and pixellated movements shot on a rostrum camera.