Concept and creative process
Opening titles for ‘The Slate’, an arts review programme looking at art and culture in Wales. The title sequence took the form of the coverage of a fictitious launch event, capturing live action shots of a crowd of people arriving for the preview in party mood and fancy dress. The titles listed the programme’s main areas of focus – Art, Music, Dance, Film, Stage and Image – and the background shots were filmed using a Steadicam to get close to the dance action and mingle with the crowd of revellers. The preview scene on the elevated screen was filmed separately and the blue-tinted film was composited, along with the titles and the programme logo in a digital post-production edit.