X-Ray (2002)

Concept and creative process

Opening titles for a weekly topical programme on consumer rights issues for BBC Wales. The title sequence is a complex, tongue-in-cheek confection of computer metadata, live action and simulated X-ray scans, composited together in a high-energy digital montage of different scenarios, each secreting a dark and sinister element which the ‘X-Ray’ computer program detects, reveals and rejects. A wacky analogy for the underlying premise of the programme - ‘buyer beware!’

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