BBC2 Christmas - Ski 2 Follow Downhill sting (2000)

Concept and creative process

‘Ski 2' was the Christmas campaign for 2000. A snowy mountain '2', set in a piercingly blue sky. Tiny 2's ski up over the mountain and tumble into the snow. The 'Follow Downhill' sting was created entirely in 3D computer animation to match other scenes created by stop-frame model animation. This campaign was used repeatedly from 2000 up to the Winter Olympics in 2015.