Concept and creative process
Opening titles for ‘Advice Shop’, a 30-minute weekly magazine programme aimed at helping people through the maze of bureaucracy, how to claim benefits due and generally untangle the small print of various government directives. Separate sections of the title sequence, like the programme logo and the opening, were filmed on a computer-controlled rostrum camera to create the light streaking effects, as well as mattes to enable the final compositing of the sequence in post-production.