Panorama - USA election (1984)

Concept and creative process

The Panorama logo animates into the US Presidential crest for a US Election Special. The animation was artworked in-house by Mark Craig and shot on 16mm film at Batfilms. 'Panorama' the world's longest runnning current affairs television programme, was first launched on November 11th 1953 and nearly 70 years on is still going strong.