Concept and creative process
‘Catalyst' was one of the six BBC Two channel idents designed for the Winter campaign 2000 which also included ‘Wave’, ‘Excalibur’, ‘Woodpecker’, ‘Predator’ and ‘Kebab’. These were the first series of idents to be shot 16 x 9 and were released on January 1st 2000 for the New Millennium. 'Catalyst' was shot in-camera using liquids that ignited when making contact with the '2' model.
Lighting Cameraman - Stephen MacMillan.
Inferno Artist - Johnny Hicks at Glassworks.
Model Makers - Asylum.
Music - Tony & Gaynor Sadler.
Producer - Janice Beale.
Designers/Directors - Mark Chaudoir and Tim Platt.
The campaign was the winner of a Design & Art Direction Wood Pencil for Television Graphics/Brand Identity 2000.