7 Up 2000 - stings (2000)

Concept and creative process

Graphic inserts into a promotional trailer for '7 Up 2000', a new series on child development following a group of 7 year olds from different backgrounds every seven years from childhood into adulthood. A close-up of a game of marbles filmed live action, provided a background for some of the questions confronting a child growing up. Mute.