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Get under the skin of the customer through the exploration of trends and insights. In this course* you will learn how to interpret consumer behaviour, market awareness, and investigate how to translate this insight into an in-depth understanding of the customer's needs.
*Source: Subject to validation
We produce highly employable graduates, including skilled managers and entrepreneurs educated with a specific understanding of the business of fashion.
We will support you to develop industry-standard communication skills through your business plans, marketing reports, graphic presentations and professional pitches.
This course takes a holistic look at the contemporary global commercial landscape. It evaluates the current pressures and opportunities of working in the fast-moving and exciting world of fashion.
This contemporary course supports the realities of working in a business which supports the fashion industry. It places emphasis on employability and strategic approaches while promoting creative thinking within a commercial fashion context.
On the course you will work with an expert team who will support you to utilise a variety of management processes. Balancing a mixture of academic and theory-based expertise with creative thinking, you will develop vital transferable skills and gain real-world experience working on live briefs.
This course is uniquely tailored for students wishing to pursue a career in fashion management in areas such as merchandising, allocating, marketing, PR, business start-up, e-commerce and within the digital industries.
Ravensbourne University London
6 Penrose Way
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