BBC2 Periscope Cute ident (1995)

Concept and creative process

‘Periscope' was an ident created for the 1995 Spring/Summer campaign for BBC2. It was shot with a motion control rig and produced by stop frame animation of a physical model (smaller ones within the main body of the '2'). The blink was added later in post-production. 

Director of Photography - John Swinnerton at Peerless.

Model Makers - Asylum.

Designers/Directors - Tim Platt and Ahmet Ahmet.