The Design Management course provides the opportunity for you to develop an advanced understanding of the practical application of design thinking and design strategy applied within an organisational, business and global context.
In the corporate world design managers oversee the development of products and services and manage the innovation process workflow. However, they also have a significant strategic role in managing the articulation of a business strategy, product and service values, requiring continuous improvement of the customer experience and often involving the management of external specialists. Additionally, they may be engaged in broader organisational development issues.
Students studying Design Management Innovation will focus on design thinking, research methods and the development of management, leadership and change management skills. In addition to operational management they will also focus on design thinking approaches to organisational change, behavioural change and transformation programmes.
The MDes Design Management Innovation draws on current Ravensbourne research. This includes rapid prototyping (an increasingly important operational aspect of the design process); business start up; team building and team dynamics; and the more strategic area of new business model development.
You will work regularly with peers from different disciplines to develop interdisciplinary skills and develop your own approach to design leadership, management and innovation. Major emphasis is placed on developing your own specialist subject in order to create original solutions to social challenges, consumer behaviour, organisational and leadership issues. You will be encouraged to engage proactively in the wide range of activities and events and in the opportunities for cross-disciplinary learning offered at Ravensbourne. Of particular importance is industry engagement through live project briefs and work placements.